Careem, the pioneer of ride-hailing services in Pakistan, has been honoured with an award at the Effie Awards Pakistan in the Software category. The recognition was for Careem’s campaign “Take Back Your Marzi with Flexi”. Winning the Effie Award is a testament of Careem’s vision of simplifying and improving the lives of people in the…
At the 32nd edition of Arabian Travel Market (ATM) in Dubai, the Dubai Department of Economy and Tourism (DET) will showcase how building connections with the global travel trade community continues to result in impressive results across the city’s tourism and hospitality sectors. DET’s headline participation in the event, as Destination Partner, comes amid continued…
Daraz Pakistan has entered into a strategic partnership with Unity Retail, Pakistan’s leading e-commerce enablement platform, to simplify and digitise logistics operations for major brands across the country. This collaboration marks a significant step in Daraz’s evolution as the company begins offering logistics as a service to businesses outside its core marketplace for the first time. Through this…
Renowned for its unwavering commitment to quality, transparency, and timely delivery, Etihad Town has firmly cemented its position as Pakistan’s most trustworthy real estate brand. With a legacy of successful projects in Lahore and Rahim Yar Khan, Etihad Town has consistently raised the bar in modern urban development, earning the trust of thousands of investors…
In a move to reinforce its long-term commitment to Pakistan’s agricultural development, Syngenta Pakistan recently hosted Mr. Jerome Barbaron, Regional Business Head for Africa & Middle East (AME), and Mr. Haytham Shbaita, Head of Regulatory Affairs & Product Safety – Asia, Middle East & Africa (AMEA), during a strategic three-day visit. The high-level delegation engaged…
Daraz has announced the launch of the 2025 edition of its Daraz Future Leaders Programme (DFLP, the “Programme”), a group-wide management trainee initiative aimed at nurturing high-potential talent across Pakistan, Bangladesh, Sri Lanka, and Nepal. DFLP is set to establish Daraz’s commitment to nurturing local talents and building a thriving e-commerce ecosystem in the region….
Daraz Pakistan, the country’s leading e-commerce platform, has entered into a partnership with Walee, the exclusive digital live-streaming rights holder for HBL Pakistan Super League (HBL PSL) Seasons 9 and 10. Through this collaboration, Daraz will stream the upcoming 10th edition of HBL PSL. The 10th season of HBL PSL is scheduled to begin on…
TCL, Pakistan’s No. 1 LED TV brand has been recognized with three Global TOP 1 rankings by the market research company Omdia, highlighting its leadership in ultra-large TVs, Mini LED TVs, and Google TVs. According to Omdia’s latest data, TCL led global shipments of 85-inch and larger TVs in 2024 with a 22.1% market share….
Confidence among global accountants declined again in early 2025, although the fall was much less marked than in Q4 2024, according to the Q1 2025 Global Economic Conditions Survey (GECS). The survey from ACCA (the Association of Chartered Certified Accountants) and IMA® (Institute of Management Accountants) suggests that confidence remains at its lowest since Q2…