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Cheezious, a leading fast-food chain & proud Pakistani Brand, partnered with Ideas Foundation hosted a 7-day event series at SOS Orphanage, Islamabad. This collaboration aimed to bring joy, creativity, and meaningful engagement to children while reinforcing the importance of social responsibility.
The 15th to 24th December 2024 event series featured six themed days aimed at nurturing creativity and uplifting spirits. It began with Clay Day, encouraging artistic expression through clay modeling, followed by Colour Day with vibrant painting and drawing activities. Sham-e-Urdu celebrated Urdu literature with poetry and storytelling, while Mehfil of Jannah (Youth Club Day) offered motivational sessions led by young leaders. Naiki Bazaar promoted kindness and empathy, and the series concluded with Game Day, fostering teamwork and camaraderie through sports and team-building activities.
Head of Marketing Cheezious Zohaib Hassan said, “At Cheezious, we believe in sharing not just food, but happiness. This initiative reinforces our commitment to spreading smiles and supporting underserved communities.”
Talha Azhar, Founder of Ideas Foundation, added, “This partnership showcases the power of collaboration. Together, we’ve created a week of joy, learning, and unforgettable memories for these children.”
This collaboration highlights the shared vision of Cheezious and Ideas Foundation to invest in young minds and foster positive change. Cheezious also provided meals throughout the event and supported logistical arrangements, reflecting its dedication to making a meaningful community impact.
